As we step into a brand-new year, it’s the perfect time to set our 2025 goals, refine strategies, and align our lives with what truly matters. For me, 2025 is all about intentional focus—prioritizing what matters most, making time for family, and growing a business that aligns with my values.

As a mom of two, I know firsthand how challenging it can be to juggle business and family life. That’s why I’ve decided to focus on simplifying my business while amplifying its impact. Let me share my goals and vision for the year ahead, which might inspire you to set your own intentions for 2025.

A Year of Intentional Focus

The theme for 2025 is intentionality. As a busy mom, I only have 20 hours a week to dedicate to my business, Moms Make Money Collective. Every hour has to count, and that means:

  • Prioritizing revenue-generating activities
  • Streamlining my workflows
  • Saying “no” to opportunities that don’t align with my goals

Above all, my family is my top priority. I want to create a business that allows me to be fully present with my kids while also serving my clients and community with excellence.

2025 Goal #1: Simplifying My Core Offers

In the past, my business primarily revolved around done-for-you services like podcast launches, management, and tech support. While I love this work, I’m transitioning toward a more diversified model.

Here’s my 2025 revenue breakdown:

  • 60% from services: Continuing to offer podcasting and business support
  • 20% from coaching and consulting: Helping moms start, grow, and scale their service-based businesses
  • 20% from digital products: Expanding memberships, courses, and group programs

This shift allows me to work more flexibly and focus on supporting moms in business in ways that are scalable and impactful.

2025 Goal #2: Expanding Digital Products and Memberships

One of my top priorities this year is growing Moms Behind the Mic, a membership community for mom podcasters. This community is designed to help moms start, grow, and monetize their podcasts, turning listeners into buyers.

I’m also creating new courses and group programs to serve not only mom podcasters but all moms looking to streamline their service-based businesses. These digital products will provide accessible and practical resources for busy moms.

2025 Goal #3: Hosting Impactful Virtual Events

Events are a fantastic way to connect with my audience and provide value. Here’s a sneak peek at what’s planned for 2025:

  • New Year, New Mom Bundle (January): A curated bundle of resources to kickstart the year for just $9.
  • Moms Behind the Mic Summit (March): A virtual summit focused on helping moms start, grow, and scale their podcasts.
  • Sustainable Summer Series (May): An audio summit to help moms streamline their summer schedules.
  • Moms Make Money Summit (September): A virtual summit focused on helping moms grow their service-based businesses.
  • Moms Make Money Bundle: Biz Growth Edition (October): A collection of tools and resources to fuel business growth.

These events provide opportunities for moms to learn, connect, and grow their businesses while balancing family life.

2025 Goal #4: Rebranding for Clarity and Focus

This year, I’m combining my two businesses—Moms Make Money Collective and Savvy Podcast Agency—under one unified brand. This rebrand simplifies my offerings and focuses exclusively on serving moms.

Under this new structure, Moms Make Money Collective will provide:

  • Virtual support for podcasting, admin, and tech needs
  • Coaching for moms to start and grow their service-based businesses
  • Resources for moms navigating maternity leave while running a business

This consolidation not only streamlines my workflow but also makes it easier for others to understand what I do and send referrals my way.

2025 Goal #5: Prioritizing Self-Care

I’ve learned that taking care of myself is just as important as taking care of my family and business. In 2025, I’m committing to consistent self-care routines, including:

  • Regular exercise
  • Skincare treatments like facials and pedicures
  • Investing in therapy to support my mental health

These practices will help me show up as the best version of myself for my family, clients, and community.

2025 Goal #6: Meeting Income Goals with Boundaries

One of my biggest goals is to meet my income target while keeping my work hours under 20 hours per week. This requires staying laser-focused on activities that move the needle, like serving clients, creating impactful content, and scaling my offers.

It also means being intentional about saying “no” to projects or opportunities that don’t align with my vision.

Creating a Legacy for My Family

Ultimately, my goal is to show my kids that it’s possible to build a thriving business while being a present parent. By prioritizing intentional focus, balance, and impact, I’m not just growing a business—I’m creating a legacy that inspires my children and other moms to pursue their dreams without sacrificing what matters most.

What’s Your Vision for 2025?

I’d love to hear about your 2025 goals and plans for the year ahead! DM me on Instagram at @momsmakemoneycollective or join the conversation in the Moms Make Money Collective Facebook group.

Together, we can make 2025 our most intentional, balanced, and impactful year yet.