Are you spending more time Googling how to do something than actually doing the thing that grows your business?

If you’re a mompreneur juggling work, family, and everything in between, you’ve likely asked yourself this question: Should I outsource this—or just figure it out on my own?

In this episode of the Moms Make Money Podcast, we’re diving into this exact dilemma and helping you get crystal clear on when it’s worth DIYing and when it’s time to let go and outsource.

Whether you’re still in the early stages of business or entering your next season of growth, this episode will help you make smarter, more strategic decisions that save time, protect your energy, and move your business forward—without burnout.

What We Covered in This Episode:

🎯 You Can’t (and Shouldn’t) Do It All

Let’s get one thing straight—DIYing everything isn’t sustainable, even if you can technically do it. Especially when your time is already stretched thin between nap schedules, school drop-offs, client work, and content creation. Scrappy seasons are part of entrepreneurship, but staying there forever can actually hold you back.

DIYing might seem like a money-saver, but it can cost you in:

  • Missed opportunities

  • Delayed launches

  • Burnout

  • And time away from your family

🔄 What to Outsource First (Especially as a Busy Mom in Business)

If you’re ready to get some time back, here are 5 areas Jenny recommends outsourcing early on:

  1. Podcast Editing/Production – It’s time-consuming and can slow down your consistency.

  2. Admin Tasks – Think inbox management, calendar coordination, onboarding—these are perfect for a VA.

  3. Graphic Design & Branding – If visuals aren’t your strength, stop wrestling with Canva and hire help.

  4. Website Tech & Automation – Zapier, email sequences, and backend systems are best left to tech-savvy pros.

  5. Bookkeeping – You need to know your numbers, but you don’t need to be the one logging receipts.

None of these tasks require you specifically to do them—which makes them prime candidates for outsourcing so you can focus on what matters most.

🛠️ What to Keep In-House (At Least for Now)

On the flip side, some areas are better left in your hands—especially if you’re still solidifying your brand or working with a lean budget.

Here’s what Jenny suggests keeping for yourself in the early stages:

  1. Your Voice & Messaging – You know your audience best. Nail your messaging before outsourcing copywriting.

  2. Client Delivery – If you’re a service provider, you are the offer. Until you’ve systemized delivery, this stays with you.

  3. Content Strategy – You don’t need to create every asset, but your voice and strategy should guide it.

  4. Sales Conversations – You’re the best person to sell your offer—until you’ve developed a proven sales process.

🤔 Ask Yourself: Is It Time to Outsource?

If you’re unsure whether to outsource something, Jenny suggests asking:

  • Is this task pulling me away from revenue-generating work?

  • Is this outside my zone of genius?

  • Am I wasting too much time trying to learn or implement this?

  • Could someone else do it faster, better, or more efficiently?

If you answered yes to most of those, it might be time to bring in support.

💡 Jenny’s Behind-the-Scenes: How Outsourcing Changed Everything

Jenny shares how she used to do all the things—client work, admin, launches, and tech—and it left her maxed out and resentful. But even hiring a little help for just a few hours a month made a huge difference in her energy, focus, and time with family.

Outsourcing isn’t just an expense—it’s an investment in your business and your wellbeing.

Key Takeaways

✔️ You don’t need to outsource everything at once—start small.
✔️ Outsourcing frees you up to stay in your zone of genius.
✔️ DIYing can work in a season, but shouldn’t be your forever strategy.
✔️ Your time is one of your most valuable assets—spend it wisely.

Ready to Get Support in Your Business?

If you’re feeling stretched thin and ready to stop doing it all alone, Moms Make Money Collective offers done-for-you support with podcast production, admin tasks, and backend systems.

👉 Learn more about our services at momsmakemoneycollective.com

Or DM me on Instagram at @jenny.suneson and tell me what you’re thinking about outsourcing next—I’d love to cheer you on.